Glashutte Original just unveiled a new novelty for 2023 called the PanoInverse Limited Edition. Let’s try that again: Glashutte Original...
In light of the new Speedmaster Super Racing Omega released today (January 26, 2023), now might be a good...
The page for Luna Rossa on Wikipedia starts like this: “Luna Rossa Prada Pirelli, originally named Prada Challenge, then Luna...
Say hello to the playful new Isotope Hydrium X Blink diver in a cheery colorway of blue and pink aka...
The Kobold SEAL is apparently making a comeback, but it’s never going to carry the same weight as the old...
There are at least 3 watch brands from Detroit, Michigan. All three are positioned quite differently in the watch industry,...
In 1991, Swatch commissioned Austrian artist Alfred Hofkunst to design a menu of “Swatchtables” for their Pop Art collection. These...
Seiko just launched three new Prospex Alpinist watches for 2021. All modern re-interpretations with Seiko caliber 6R35 autos inside –...
Seiko Prospex The 1959 Alpinist Re-creation On 2/24/21 Seiko launched four new Alpinist models for 2021. The hype in...
NOMOS Glashutte just launched 3 new limited edition Club Automatic watches, the third set in a series that commemorates 175...
While working on this review, the word “Peren” was autocompleted into the word “Perennial”. Not by coincidence, the phrase Perennial...
Elliot Brown’s signature watch is called the Canford. We have sold a few of them in the shop to very...
The U-Boat Capsoil collection was officially announced in November 2018. They just released the second iteration of this concept called...
Seiko is the latest watch brand to get on the character themed bandwagon and we’re pleasantly surprised by the execution....
In celebration of this week’s full moon, we thought it would be fun to turn a Moonwatch into a moon....
This is a U-Boat that caught our attention at a past Baselworld show. They call it the Chimera 48 Carbonio...
As with all of the watches AVI-8 produces, the design of their latest model is influenced by aviation. The brand...
The Seiko Street Series Solar Diver was launched as a Seiko USA online exclusive watch. It’s a sporty timepiece, based...
The Singapore-based microbrand watch company BOLDR is perfectly named for the watches they produce. It’s also a play on words:...
The Formex Essence Automatic Chronometer is the microbrand company’s take on the minimalist watch category. They stripped down their sporty...
On December 1, 2019, Advisor Watch Co. shared the first image of their latest watch: The SUPA Diver Bronze. This...
The Ginault Ocean Rover is a Rolex Submariner homage watch. How you define an “homage watch” is up to you,...
The Lytt Labs Inception V1.1 is undoubtedly cool and unique, but it doesn’t exactly look like a comfortable watch from...
AVI-8 recently launched their newest Hawker Harrier II watch dubbed the Ace of Spades. The aviation inspired microbrand continues to...
Casey Neistat was spotted rocking what appears to be a solid 18K gold Rolex Submariner in his latest video above....
KeepTheTime is pleased to introduce the Wrist Lore Blackbird LE Automatic. After months of teaser posts on social media, this...
With All Hallows’ Eve upon us, we were thinking of the perfect watches to wear for a scare. There are...
Like our original LUME WARS! series on YouTube, WATCH WARS! is a column at KeepTheTime where we take two random...
In maintaining the DNA of their ocean and sea inspired timepieces, Spinnaker launched the Fleuss dive watch in honor of...
World renowned actor vlogger Will Smith is making his way around the YouTube circuit to promote his latest movie Gemini...
Introducing the Sekoni Tidal Moonphase For Sekoni Original’s entry into the watch world, they have created the Tidal Moonphase. The...
The next model in the Ball Watch lineup is the Roadmaster Icebreaker. It is an automatic timepiece with a power...